http://www.sew-wrc.com/idea-motivator/2007/03/30/tips-for-software-developers/ Where Creativity Explodes into Content and Link Popularity Fri, 21 Nov 2008 20:41:14 +0000 http://wordpress.org/?v=2.0.4 http://www.sew-wrc.com/idea-motivator/2007/03/30/tips-for-software-developers/#comment-1409 Fri, 30 Mar 2007 16:14:06 +0000 http://www.sew-wrc.com/idea-motivator/2007/03/30/tips-for-software-developers/#comment-1409 Robin, my experience during the last 30 years working with engineers and scientists tells me that many "techies" DO NOT adapt their messages for given audiences. Like many among the technical disciplines, they write to their own, and to no one else. Some do, but I'm willing to wager that most do not. Another problem is time, or the lack of it. To meet writing and presentation deadlines, a lot of tech types will copy, borrow, modify, etc. existing information. If it doesn't meet the needs of their audience, so be it. I once heard a director of advanced technology criticize an entire audience because they were overwhelmed by a speaker's convoluted presentation. "That's their problem," he said. "If they can't understand it, tough." Robin, my experience during the last 30 years working with engineers and scientists tells me that many “techies” DO NOT adapt their messages for given audiences. Like many among the technical disciplines, they write to their own, and to no one else. Some do, but I’m willing to wager that most do not. Another problem is time, or the lack of it. To meet writing and presentation deadlines, a lot of tech types will copy, borrow, modify, etc. existing information. If it doesn’t meet the needs of their audience, so be it. I once heard a director of advanced technology criticize an entire audience because they were overwhelmed by a speaker’s convoluted presentation. “That’s their problem,” he said. “If they can’t understand it, tough.”

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