Someone sent me some of the cutest and most creative pictures of animals dressed up for Halloween as well as pumpkin designs. I’m going to post a few of the pictures here between now and Halloween, and even one or two of the pumpkin pictures afterward. (I don’t know who to attribute the pictures to or I would. If anyone knows who took these delightful pictures, let me know and I’ll ask permission to use them.)
So, going back to our discussion of yesterday, let’s say that you sell costumes online. It’s the Halloween season. What makes your site different from all of the other costume sites out there? What is your Unique Selling Proposition?
If you had a costume site, what could you do with pictures like this? What other content could you create to distinguish yourself from the competition?
What could you do to make me want to buy from YOU rather than your competitors?
THINK about it and put your creative minds to work.
Remember: as you’re creating for the examples I give here, always keep your own site in the back of your mind. How can the ideas you create here translate into your ideas for your own site. Write those ideas in your idea journal.
Robin
P.S. Check out the Vampire Dog’s teeth as he leans over to bite the defenseless little dog in the RIP casket. How hilarious! Now how creative is THAT?!

